Every spring the Safeway Foundation focuses on Cancer as one of a dozen causes it cares about. Safeway customers make generous donations at the point of sale in their local Safeway stores in Northern California. For the past 12 years the NorCal Safeway Foundation has considered requests for funding to support the vision of Zero Breast Cancer and generously contributed a total of over $146,000 to date.

We’re expanding our pre-puberty materials! In addition to the Girls’ New Puberty resources directed at parents/caregivers, we now have an activity booklet for girls (and all kids) ages 5+. Download and print our Healthy Activity Booklet: Being Healthy is About Feeling Our Best!

The booklet promotes lifelong health and wellness by providing healthy action ideas to color and asking girls to draw what they like to do. There’s also a bingo activity at the end that encourages girls to follow some of the actions suggested. Topic areas include moving more, eating healthy, getting enough sleep, managing stress, and limiting exposure to chemicals. While it was made with girls in mind, it is not exclusively for girls. All kids who snap a picture of their favorite completed page and email it to This email address is being protected from spambots. You need JavaScript enabled to view it. will receive a certificate and, with a parent/guardian's permission, have the image posted on our Girls' New Puberty Facebook page.

Zero Breast Cancer has just finished producing La guía de las niñas y la nueva pubertad, a Spanish-language translation of our Girls’ New Puberty Eguide! This guide expands upon the messages in our Spanish infographic and YouTube video series. In this interactive webpage, you will find easy tips to support healthy puberty alongside videos, quizzes and links to more resources. 

You might have noticed that our web address, zerobreastcancer.org, is a bit long. When we add on the exact location of our materials, it's much longer! Some of our materials aren't even housed on our website but exist on YouTube and other platforms. In order to make our materials more easily accessible, we have begun using a branded shortlink: zbclink.org. If you go directly to that address, it will state that it is a "Branded Short Domain" without mentioning it belongs to Zero Breast Cancer. However, if you go to a link we have created with it, you will be brought directly to our materials. Here are a few links we have created so far:

¡Zero Breast Cancer acaba de terminar de producir La guía de las niñas y la nueva pubertad, una traducción en español de nuestra versión en inglés de Girls’ New Puberty Eguide! Esta guía expande los mensajes en nuestra infografía y en la serie de videos de YouTube. En la página web interactiva, encontrará consejos fáciles para apoyar una pubertad saludable junto con videos, pruebas y enlaces a recursos adicionales. 

Girls are developing faster and entering puberty earlier than a generation ago. Contrary to popular wisdom, early puberty is not merely a reflection of physical changes-it's deeply psychological with effects that can put a girl at risk for behavioral problems as well as long term health challenges, such as obesity, depression, eating disorders, and even breast cancer.

The Environmental Working Group (EWG) is a non-profit organization whose mission is “to empower people to live healthier lives in a healthier environment. With breakthrough research and education, we drive consumer choice and civic action.” By providing integrated and detailed information on toxins in a variety of products, EWG encourages readers to advocate for themselves and their health by making educated purchasing decisions. Their staff covers a wide variety of disciplines, including a team of scientists, policy experts, lawyers, communication experts and programmers all focused on reducing our environmental exposures. In the past, they have found that their education efforts have enabled the public to put pressure on companies to remove potentially hazardous chemical ingredients as well as improving their overall practices. Overall, they diligently work to inform the public, provide specific tips to reduce exposure, and influence policy to create a healthier world for us all.

Zero Breast Cancer is excited to share that our Program Director, Catherine Thomsen, is a featured guest on the November 360BayArea podcast. Titled Beyond the Pink, the episode explores the breast cancer topic from unique angles that go beyond the pink ribbon in order to understand genuine and diverse personal experiences of women who are diagnosed or had loved ones who have had breast cancer.

Reducing stress is a key component in helping manage daily tasks. It doesn’t matter if you are in high school, college, or an adult, it can always be a battle to deal with stress. Specifically, the stress that comes with a breast cancer diagnosis can be the biggest battle of them all.

One of the best things to do is to take your mind off of whatever is bothering you. For example, when my mom was diagnosed with breast cancer five years ago, she would attend weekly yoga classes and would go to any seminars offered at the hospital in order to gather information and meet others going through the same battle as her. She felt that attending weekly events really helped her through her treatment and post-treatment stages.